Terms of service

These terms govern your use of this website and any campaign we run for you. Where a signed insertion order or master services agreement is in place, that document takes precedence over anything written here.

Campaigns and delivery

Each campaign is defined by an insertion order setting out the pricing model, volume caps, geographies, qualification criteria and flight dates. Delivery estimates are forecasts, not guarantees; where a campaign underdelivers, unspent budget is not invoiced.

Lead quality and credits

• Leads are billable when they satisfy the qualification criteria recorded on the insertion order.
• Rejections must be raised within the reconciliation window agreed for the campaign, normally fourteen days, with a reason code per record.
• Accepted rejections are credited against the next invoice.

Payment

Invoices are issued monthly in arrears unless the insertion order states otherwise, and are payable within thirty days. Amounts are exclusive of VAT. We may pause delivery on overdue accounts after written notice.

Data and compliance

Each party remains responsible for its own compliance with applicable data protection and advertising rules. We supply the consent record attached to each lead. Advertisers are responsible for how leads are contacted after delivery, including suppression and do-not-contact handling.

Intellectual property

Creative we produce for a campaign may be used by the advertiser for that campaign. Our web properties, tooling, reporting formats and methodologies remain ours. Advertiser trademarks are used only as needed to run the agreed campaign.

Liability

Neither party excludes liability for death, personal injury or fraud. Otherwise, our total liability in any twelve-month period is limited to the fees paid to us in that period, and neither party is liable for indirect or consequential loss.

Governing law

These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction. Questions about these terms can be sent to hello@anchosolutions.com.